Baselworld 2010 - The End

Steel construction that will cover the Square Fair for BASELWORLD 2013.  It was thus reached the highest point of the imposing complex of pavilions. Construction work continues as planned.

The new building of the Basel Fair now has its own physiognomy. It 'was erected the central part of the new complex of pavilions planned for BASELWORLD 2013: the construction placed 32 meters above the Square Fair. It 'was placed the steel structure that will host two exhibition floors 8 feet high to cover the "City Lounge" 10 meters high.

In the summer of 2011, under the first phase of construction have been installed the cornerstones of the new building, corner of Hall 3 and the entrance area of ??Hall 1. From September 2011 were 2,600 tons of welded and bolted steel columns. There were also laid around 2,300 tons of concrete slabs to build the hall floors.

Currently it is building the roof structure, the lining of the inner courtyard of the building and installation of indoor plants. After BASELWORLD 2012 will begin the second phase of work: between April 2012 and February 2013 will be demolished in Hall 3 and the forepart of the Pavilion and a new building completed.

BASELWORLD 2012 - World Watch and Jewellery Show

The course of the next BASELWORLD (8 to 15 March 2012) will not suffer hardship as a result of the new building. The subdivision will be maintained even in areas BASELWORLD 2012. All the pavilions and all the inputs used so far will be available as in previous years.

As for my personal feeling (I'm in Basel on Sunday, Mar. 21 cm) and as also heard in the words of those who had been there for ten days, on weekends and up to the day before yesterday there was in fact a great affluence. Obviously lots of news on all fronts. Of note is perhaps more for some lack of promotion budget optimization: to be more pessimistic Malpensante or even objectivity is less.

In essence, almost all have attended the world's biggest event of the year "maintaining the position." Some examples in the high range, the segment that interests us most: Rolex , which has always been the honor of being perhaps the most (especially the number of people) "want" was anticipated with the new Submariner , but the Home crowned actually aimed much of its revenue goals on the year 2010 Tudor Heritage Chrono , more affordable, but also acclaimed by the participants on the show.

For the work of independent watchmakers point out names like Speake-Marin , Romain Gauthier and Pita : everyone interprets differently his profession and are therefore not comparable with each other. Only one episode: in the eyes of Aniceto Pita irrepressible satisfaction the attention paid to his Pita Oceana .

March is almost over, but with it almost all the most important exhibitions of 2010: we still have nine months to talk about Baselworld 2010 and the new that is still a passion for watches in store for us!


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